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Cosmetic packaging design

We design cosmetic packaging that feels premium on shelf and stays consistent across every SKU. Bottles, tubes, jars and cartons, built on your real dieline.

Ekfa Glow serums, tubes and cartons on white plinths
Cosmetic packaging

Formats we design for cosmetic

Bottles, tubes, jars and cartons.

  • Bottles and pumps

    Labels for glass and plastic bottles, like the frosted glass cleanser, serum and moisturizer for Elvara.

  • Tubes

    Tube artwork for creams and treatments, as in the Ekfa Glow range.

  • Jars

    Jar labels and lid designs for creams, masks and balms, planned for the curve of the jar.

  • Cartons

    Folding cartons for each SKU, like the Kenatae mask cartons with their woven border.

  • Range systems

    One layout for a full line, with a color cue that tells each product apart.

Cosmetic packagingIn practice

Skincare systems that stay consistent

For Ekfa Glow, six skincare products share one white system, with an accent color per formula carried across serum bottles, tubes and cartons. For Elvara, a lowercase wordmark and a two color palette of brown and off white sit on frosted glass across a three step routine.

In both, the brand, the product name and the key claim sit in the same place on every pack, so a new product joins the range without a new design.

Need the identity too? See packaging branding design.

Labels and MoCRA aware layout

Ingredient lists, net contents, directions and warnings each need room on the pack. We plan those panels together with the front design, on your real dieline, so nothing has to be squeezed in at the end.

Design guidance is not legal advice. Have final copy reviewed by a regulatory specialist. You supply approved text. We lay it out to spec.

For labels on any product, see our label design services. Every concept is shown as a 3D render, and our note on matte, gloss, soft touch and foil finishes helps you choose a finish.

Cosmetic packaging

How we work

Four steps. From brief to press.

  1. 01

    Brief

    Share your product, dieline and printer specs. We confirm scope and send a custom quote.

  2. 02

    Concepts in 2 days

    Design directions on your real packaging format, shown as 3D mockups.

  3. 03

    Refine

    We develop the chosen direction across every panel and SKU.

  4. 04

    Print ready handoff

    Press files and source files, with support until the proof is approved.

Cosmetic packaging

Related work

Cosmetic packaging

Frequently asked questions

Common questions.

  • What do you need from me to start?

    Your product name and format, the number of SKUs, and the dieline or label size if you have it. Your logo, any brand guidelines and packs you like are helpful too. No dieline yet? Tell us your container or box supplier and we’ll work from their template.

  • Do you write the ingredient list or the labeling text?

    No. You supply approved text and we lay it out to spec. Design guidance is not legal advice. Have final copy reviewed by a regulatory specialist.

  • How fast will I see concepts?

    First concepts arrive in 2 days, shown as 3D mockups on your real pack format. The full timeline depends on the number of SKUs and rounds of refinement, and is confirmed in your quote.

  • How much does it cost?

    Cost depends on SKU count, formats, finishes, and whether you need identity plus packaging or packaging only. Send your product, format and SKU count for a custom quote.

  • Do you also prepare the print files?

    Yes. Every packaging project ends with print ready files and source files, and we support you until your printer’s proof is approved.

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